Kit (formerly ConvertKit) Review: Email marketing platform built for creators who want to grow for Online Coaches & Course Creators
Overview
Kit (formerly ConvertKit) is an email marketing and creator monetization platform designed specifically for online creators, bloggers, podcasters, and coaches. It features visual automation builders, customizable landing pages, subscriber tagging and segmentation, and built-in tools to sell digital products and paid newsletters — all with a clean, intuitive interface that doesn't require a marketing degree to use effectively.
Key Features
- Visual email automation builder
- Subscriber tagging and segmentation
- Built-in landing page and form builder
- Creator commerce (sell products directly)
- Newsletter referral system
Who Is Kit (formerly ConvertKit) Best For?
Best For
Creators, bloggers, coaches, and course creators who want powerful email automation without complexity. The free plan makes it ideal for those just starting to build their list.
Not Ideal For
Enterprise businesses needing advanced CRM features or those with very large lists who need heavy-duty segmentation beyond what the creator-focused interface offers.
Integrations
Kajabi, Teachable, Shopify, WordPress, Zapier, Stripe, PayPal
Ready to try Kit (formerly ConvertKit)?
Start with the free plan and upgrade when you're ready to grow.
Get Started with Kit (formerly ConvertKit)